Charter Digital Media (CDM) is a national sales organization with representatives in New York, Chicago, Los Angeles and Miami in digital media and out-of-home television networks. CDM represents these networks to advertisers and their advertising agencies, major buying groups, out-of-home buying services and promotional marketing agencies.
Charter Digital Media provides initial consultations on content, network deployment, rate structure, marketing and sales management. CDM also assists in creating Media Kits, Audience Measurement Surveys and Sales Presentations.
The role of Charter Digital Media is to represent its networks to all segments of the media buying community as highly effective, targeted and efficient media vehicles. This involves regular contact at all levels of advertising agencies, major buying groups and out-of-home media buying services. CDM services in this capacity incorporate both general media representation, as well as highly individualized campaign proposals. CDM also provides all elements necessary to service orders, including traffic, proof of performance, invoicing and collection.
Charter Digital Media provides consulting services on a fee basis and its professional marketing and sales management services on a combination fee and commission schedule. Compensation arrangements are tailored to network size and rollout schedule.
Presently, Charter Digital Media represents national, regional and local digital media and private television networks for mass audience, airport, healthcare, sports entertainment facilities, shopping mall and in-store advertising.